Explore our content library
Explore our marketing library & discover useful resources from across digital marketing
E-books
The Ultimate Marketer's Guide to Display Advertising for Financial Services
Read how brands such as If, CMC Markets, and Saxo Bank have succeeded with display advertising to improve results.
Get Started with In-House Digital Advertising
Leading brands on the challenges and merits involved with bringing digital advertising and media buying in-house. Use first-hand experiences to discover the possibilities
The telecom marketer's guide to mastering display advertising
Learn how Three Sweden, Telia Company, and Telenor have succeeded in producing display advertising with great results.
The travel marketer's guide to mastering display advertising
Learn how Lonely Planet, Expedia, Kayak (and more) use the latest technology to create high-performing display campaigns.
Understanding Creative Management Platforms
Demystifying Creative Management Platforms (CMPs). Learn how the CMP revolutionised workflows and eliminated repetitive tasks from display advertising production.
The travel marketer's guide to understanding CMPs
Discover all the features and benefits that Creative Management Platforms provide to travel marketers, worldwide.
8 Challenges Of Display Advertising For Travel (and how to solve them!)
Learn how you can solve the biggest challenges in display advertising for travel while increasing performance.
The Ultimate Marketer's Guide to Display Advertising for Entertainment
Get an inside look at how Entertainment brands such as Storytel, Bonnier, and Readly achieve their marketing goals through display advertising.
The Ultimate Marketer's Guide to Mastering Display Advertising
Get ahead in your display advertising by downloading our guide to learn everything you need to know to drive results and maximise budget.
Part 1: Master your Display Advertising
Automate Production and go to market faster
Part 2: Accelerate decisions with Campaign Management
Increase performance by automating your ad optimisation
Part 3: Personalise Digital Campaigns
Meet customer expectations and increase campaign performance with personalisation
State of In-house
State of In-housing 2019
Brands are seeking transparency in advertising spend and control over creative, many are beginning to take marketing capabilities in-house.
State of In-housing 2020
Discover the impact of in-housing on creativity, transparency, data, agencies, and other key marketing functions.
State of In-housing 2021
Focusing on the pandemic, this report explores the impact of in-housing on creativity, technology, ROI, and business practices in 2021.
State of In-housing 2022
Bannerflow and Digiday have again partnered to investigate how in-house marketing teams are evolving in 2022.
Trend reports
iGaming Display Advertising Trends 2022
Competition for viewers in iGaming is fierce, which is why keeping on top of the latest display advertising trends is essential.
Display Advertising Trends 2021: The Report
Gain unique insight and stats for increasing display campaign performance and return on investment.
Programmatic Advertising Trends 2021
And that is why 2021 is going to be an exciting time for the digital landscape as more brands of all sizes become more data-driven.
E-commerce Advertising Trends 2021
There was a time when online shopping was a nice-to-have from brands. Today, customers need it more than ever.
Ultimate Guides
Creative Management Platforms
Learn everything you need to know about Creative Management Platforms, or CMPs.
Display Advertising
Read our in-depth guide to everything you ever wanted to know about display advertising.
Programmatic Advertising
Get your digital campaigns up to speed today with our guide to programmatic advertising.
Personalisation in Display Advertising
Find out everything you need to know about personalisation in display advertising, from the benefits to how to do it.
In-house Marketing
Learn everything you need to know about in-house marketing. Discover the facts and best practices of in-housing.
Social Media Advertising
Learn everything you need to know about social media advertising – including best practices!
Discover what you need to know about digital transformation, including key strategies, technologies, and best practices.
